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Over the next eighteen months, the company said they plan to convert another 10-15 stores. Golub said they are starting the evolution next spring by converting three Price Chopper stores into Market 32 stores: Shopper’s World in Clifton Park, N.Y. Price Chopper, based in Schenectady, N.Y., operates in 135 locations throughout six states in the northeast. “We held up a mirror to the name ‘Price Chopper’ and the name wasn’t reflecting the great strengths we have in addition to low prices.” “We’ve redesigned so many concepts within the store and modernized it,” Golub said. The name change, referring to the store’s founding year of 1932, is simply an extension of customer wants, she added. Golub said the rebranding stems from extensive market research that revealed changes in customers’ wants and needs, communication around shopping, need for convenience, and interest in trends, such as local sourcing and higher levels of customer service. She said the company is ultimately aiming for a modern, contemporary shopping experience. Market 32 will build upon today’s Price Chopper, but will incorporate a new display and layout into stores, bring in a variety of products, and emphasize customer service, Golub said. Golub Corporation is now in its fourth generation of family ownership.
The company then rebranded into Price Chopper in response to a struggling economy, also one of the nation’s first grocery stores to declare itself “Open 24 Hours.”
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The next generations of the Golub family transformed the business into upstate New York’s first full service market in the early 1930’s, Green Island Public Service Market, which gave way to similar stores and inspired another name change, Central Markets, which held until 1973. Golub, who has been with the family company for 30 years, said Price Chopper as it is known today started out in the early 1920’s as Golub Cash & Carry, a wholesale grocery warehouse. “We’ve been successful for over 82 years because we’ve known when to change.”
“Our customers are changing, and we need to change with them,” said Mona Golub, vice president of public relations and consumer services for Golub. The Golub Corp., the parent company of Price Chopper, said the decision is part of the “evolution” of the store. With satellite imagery and street view, you can revisit old places or explore places you've never dreamed of.Price Chopper announced last week its decision to rebrand the company into a new kind of grocer, Market 32. In August 2013, it was determined to be the world's most popular app for smartphones, with over 54% of global smartphone owners using it at least once.
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Google Maps for Android and iOS devices was released in September 2008 and features GPS turn-by-turn navigation along with dedicated parking assistance features. You can also allow the Google Maps app to access your Android and iPhone address books to quickly find saved addresses. Save your time and money.Īll you need to do is to save your home and office addresses in Google Maps, and the system will automatically fill them in as you type, speeding up your search. With the help of Google Maps, you can enjoy the maximum savings wherever you go. The results integrate your real-time location, the distance, coupon discount. Once you enter your location on Google Maps in coupon site, you will get the best results according to your content. With more data and better control, you can optimize resources and routes, decreasing idle time for your drivers, improving wait times for your customers, and creating efficiencies for your business.
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When drivers are able to stay in your app as they navigate to a destination, you can send them alerts and notifications, add trips on the fly, and get a better overall look at their navigation behavior. Improve your operations by interacting with drivers in real time Google Maps will dynamically plan new routes based on the latest traffic conditions to help you avoid congested roads.
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